Armor Lux

Armor-Lux: A Tradition of Excellence in French Textile Craftsmanship

A Storied Beginning

Armor-Lux, originally founded as Bonneterie d'Armor in 1938 by Swiss engineer Walter Hubacher, has evolved significantly from its early days in Quimper, Finistère. Beginning with a focus on lingerie and underwear, the company gained renown for its high-quality manufacturing standards. In 1947, following the challenging war years, Armor-Lux was established, marking a new era with a broader ready-to-wear collection inspired by Walter's love for the sea and Brittany.

Expanding Horizons

Throughout the 1980s, Armor-Lux expanded its offerings to include clothing for the entire family, incorporating natural materials like wool and cotton. The brand became synonymous with the iconic Breton striped tops and other garments reflective of Breton maritime culture, all while maintaining a commitment to quality and sustainability.

A New Chapter

In the early 1990s, a pivotal change occurred when Jean-Guy Le Floch and Michel Guéguen, childhood friends of Walter, took over the company. Under their leadership, Armor-Lux reinforced its dedication to local manufacturing and ethical business practices, further developing its ready-to-wear collections and expanding the retail network.

Craftsmanship and Sustainable Practices

Armor-Lux prides itself on 80 years of textile expertise, emphasizing values like social cohesion, innovation, and ethics. The brand is a pioneer in using fair trade cotton and offers a wide selection of clothing made from organic cotton certified by Fairtrade. Each piece is crafted in their workshops in Quimper, with a keen focus on knitwear, a specialty of Armor-Lux. The company ensures that all knitwear meets OEKO-TEX® standards, protecting both the consumer's skin and the environment.

Knitwear Mastery

From the spinning of the thread to the final stitch, Armor-Lux controls every step of the production process, avoiding subcontracting and ensuring excellence. Their knitwear, whether plain or striped, is meticulously crafted to prevent any mismatches during assembly, showcasing their attention to detail.

Recognition and Responsibility

In 2010, Armor-Lux was honored with the Entreprise du Patrimoine Vivant (EPV) label, recognizing its role in preserving and developing traditional skills. The company’s commitments to sustainable development and social responsibility are integral to its strategy, focusing on ethical labor practices, user health safety, and environmental protection.

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